News
MFA screenwriting student, alum pen Emmy-nominated PSA
Their inventive advertisement promotes the Westside Food Bank
Screenwriting MFA candidate Robert G. Phelps and alumna Cindy Baker Gilbert MFA ’98 are Los Angeles Area Emmy Awards nominees. They worked on a nominated Public Service Announcement for Santa Monica's Westside Food Bank. Phelps and Gilbert collaborated on the superhero-themed PSA with producer-director Nancy Rae Stone.
The PSA uses humor to encourage people to "be superheroes" in their devotion to a good cause. The Westside Food Bank collects food for distribution to 65 food pantries and other organizations serving needy families on the Westside of Los Angeles. It acquires much of its food through donations, notably from a statewide "Farm to Family" distribution program. They recover food that would otherwise be thrown away by bakeries, restaurants, caterers and food suppliers. The Food Bank must still purchase almost half of all the food it distributes from wholesale merchants.
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